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Client: Ezi-Vu Movies - a licensed business for the hiring of DVDs from service stations, supermarkets and shopping malls.
Challenge: To design and manufacture freestanding touch screen stations that would house the necessary components to enable video renters to preview movies before they make their rental selection. With Ezi-Vu being seen as "The Next Generation of Movie Hire", it was imperative that the design was visually "next generation" and thus have no similarity to existing off the shelf models.
Outcome: Ezi-Vu were able to specify the design, shape and colour of the units, have them made to specification and produce a small run of 12 customised units at a significantly reduced cost to that of an existing proprietary product on the market.
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